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After Bite® Kids™

July 1, 2007 - Littleton, NH
Special Non-Stinging Formula, made with kids in mind

From the maker of the #1 selling insect bite treatment, After Bite® -- The Itch Eraser™ -- comes a powerful new treatment just for children, After Bite® Kids™.

As sure as the sun will rise this summer, it will happen: kids will be bitten by insects and will feel inclined to scratch at their bites, further irritating the skin in the process. And when parents try to apply any number of existing insect bite treatments the inevitable will occur: their children will experience yet more stinging pain.

Thankfully, this won’t happen with After Bite® Kids™. With its special non-stinging antiseptic formula, kids will be happy to have their parents apply it. After Bite® Kids™ provides children with fast, gentle relief from insect bites. Containing Eucalyptus Oil, Tea Tree Oil (a known natural antiseptic), Baking Soda, Aloe Vera and Vitamin E, this unique cream formula will not only provide relief from insect bites but also helps to prevent infections. Being a cream just makes it that much easier to apply directly to the bite area and helps it to stay put on the insect bite. With ingredients that grandma used in her home, After Bite® Kids™ is today’s convenient, ready-to-apply relief from insect bites. Not only a salve for the pain and irritation associated with insect bites, After Bite® Kids™® is also effective at relieving other minor skin irritations.

"Tender Corporation is already the leader in the insect bite treatment category with the original After Bite, so we know what works on bites," says Tender Corporation President Jason Cartwright. He added, "Being parents ourselves, we strived to create a product that was both safe and effective and would not cause children to suffer any more discomfort before they felt relief."

After Bite® Kids™ will be a must-pack item for any parent with children on the go this summer. Available in an easy-to-apply .7 oz tube, After Bite® Kids™ (MSRP$3.99) fits perfectly in the first aid kit, medicine cabinet, glove box, tackle box and backpack. Consumers will only need it once this summer to know its value.